Bread Financial Holdings (BFH) Technical Analysis

As of 2026-10-26, BFH last traded at 101.72 USD (+1.83% on the day) and is in a range on the daily timeframe — insufficient history for 200-DMA. Nearest levels: 100.77 USD support below, 103.77 USD resistance above. 14-day RSI is 56.8 (bullish).

Last updated 2026-10-26 · Source: end-of-day prices (adjusted); indicators computed by SniperIQ

Is BFH in an uptrend or downtrend?

Bread Financial Holdings is in a range — insufficient history for 200-DMA.

Last close101.72 USD (+1.83%)
20-day average100.75 USD
50-day average104.55 USD
200-day averagen/a

Key support and resistance levels for BFH

Derived from swing pivots over the last 69 sessions:

LevelTypeStrengthTouches
103.77 USDResistanceMinor1
109.91 USDResistanceMinor1
111.43 USDResistanceMinor1
LevelTypeStrengthTouches
100.77 USDSupportMinor1
98.865 USDSupportMinor1
94.47 USDSupportModerate2

BFH 52-week range, momentum and volatility

52-week high114.53 USD (11.2% below)
52-week low94.21 USD (8% above)
14-day RSI56.8 (Bullish)
14-day ATR3.61 USD (3.54% of price, High volatility)

Related research pages

More on BFH

Frequently asked questions

Is Bread Financial Holdings (BFH) in an uptrend or downtrend?

As of 2026-10-26, BFH is in a range on the daily timeframe — insufficient history for 200-DMA. Last close 101.72 USD vs 50-day average 104.55 USD and 200-day average n/a.

What are the key support and resistance levels for BFH?

Nearest support is around 100.77 USD (minor, 1 touch). Nearest resistance is around 103.77 USD (minor). Levels are derived from swing pivots over the last ~200 sessions.

What is BFH's 52-week high and low?

Over the last 52 weeks, BFH traded between 94.21 USD and 114.53 USD. It is currently 11.2% below its 52-week high.

Is BFH overbought or oversold?

The 14-day RSI is 56.8 — in a neutral 30–70 range. Momentum reads as bullish.

How volatile is BFH?

Its 14-day Average True Range is 3.61 (3.54% of price) — high volatility relative to price.